Eyewords Multisensory Learning
“Talent, passion and vision define the work that they deliver. The videos that they produce are edited to perfection. They were given a mission to develop a new website and rebrand our company to promote further growth and created efficiencies for our organization by taking the entire project from start to finish, from media, printing, marketing and web design for greatly improved sales results and reduced inefficiencies. Their work is fantastic! Highly recommend!”
Jennifer Orr, Founder and CEO Eyewords:
Eyewords: Building a Scalable Digital Brand Ecosystem
Overview
Centricity X partnered with Eyewords, an innovative education brand, to build a strong digital foundation and position it for long-term market success. From brand development and e-commerce to content production and fulfillment, our team created a unified strategy designed to scale with the business.
Challenge
Eyewords sought to expand its reach in the educational marketplace, but needed a cohesive brand presence and operational infrastructure to match its growing demand. The goal was to create a scalable system that could seamlessly manage branding, online sales, content, and product distribution under one unified strategy.
Solution
Centricity X delivered a comprehensive, end-to-end solution—aligning strategy, storytelling, and operations to prepare Eyewords for sustainable growth. Our work included:
Brand Development & Positioning: Strengthened brand identity to clearly communicate Eyewords’ educational value and purpose-driven mission.
Website & E-Commerce Build: Designed and launched a dynamic, user-friendly Shopify platform optimized for engagement, navigation, and conversion.
Fulfillment by Amazon (FBA) Integration: Streamlined logistics through Amazon FBA to ensure reliable, scalable fulfillment and efficient inventory management.
Content & Video Production: Produced a series of high-impact commercial videos and digital assets to elevate brand storytelling and drive awareness.
Print & Distribution Support: Managed product readiness from packaging and printing to distribution, ensuring operational excellence across all channels.
Go-to-Market Strategy: Developed a comprehensive roadmap outlining digital marketing, sales enablement, and brand visibility strategies to fuel adoption and long-term success.
Results
Eyewords now operates with a scalable, fully integrated digital ecosystem—combining strong brand presence with operational efficiency. The brand’s new e-commerce platform, enhanced fulfillment systems, and compelling content suite have established a solid foundation for national expansion and continued growth within the education sector.
Our brand videos for Eyewords showcase its innovative approach to helping children learn, telling authentic stories that resonate, inspire, and empower educators, parents, and young learners on their literacy journey.
