Bethesda Services
“The team has been incredible to work with since we began our partnership. They have built us a new website, created beautiful video footage and are now helping us with our marketing needs. They took the time to understand our mission as an organization and are truly supportive of the work that our organization does.
This is evident in the content that has been produced and the passion they have to ensure we succeed with this.”
Paul McGowan, CEO of Bethesda
At Centricity X, we take a holistic approach to brand growth, ensuring every element aligns for maximum impact. Our approach is collaborative, results-driven, and empowering—helping clients achieve their marketing goals while gaining the confidence to sustain and evolve them independently.
Brand Development: Deeply understanding our clients’ identity, values, and market position to create a strong brand foundation.
Website, CRM & Donations Platform: Designing and implementing an integrated digital ecosystem that enhances customer engagement and streamlines operations.
Content Creation & Storytelling: Producing high-quality video and image content to bring brands to life. For Bethesda, we showcased their impact through compelling hero videos, children’s content, and adult living stories highlighting supported services.
Brand Equity & Digital Presence: Building credibility through strategic social media, a compelling digital magazine, and content that resonates with audiences.
Marketing Roadmap & Training: Creating a clear, actionable marketing strategy while equipping internal teams with the tools and knowledge to execute it effectively.
Customer-Facing Transformation: Ensuring all initiatives are designed with the end user in mind, making engagement seamless and impactful.
The Brand is
always Internal.
The heart of any brand is its people, and at Bethesda, it's the incredible individuals—staff, caregivers, and those they support—who make it such a special place. Their dedication, compassion, and commitment to empowerment create a community where everyone feels valued, supported, and seen. Bethesda isn’t just a service; it’s a family built on trust, care, and a shared mission to make a meaningful impact.